Industries we serve:
|Accounting / Bookkeeping||Communication|
In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.
Leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, and events. A 2015 study found that 89% of respondents cited email as the most-used channel for generating leads, followed by content marketing, search engine, and finally events. A study from 2014 found that direct traffic, search engines, and web referrals were the three most popular online channels for lead generation, accounting for 93% of leads.
The buying process has changed, and marketers need to find new ways to reach buyers and get heard through the noise. Instead of finding customers with mass advertising and email blasts, marketers must now focus on being found and learn to build continuous relationships with buyers. Acquiring sales and marketing leads is a competitive business. Outsourcing to a lower-cost country with a skilled workforce could improve ROI. In outsourcing lead generation, requirements vary. From increasing acquisition of leads, improving quality of leads or to simple lead qualification or lead nurturing thru marketing campaigns, varied skill sets and varying organizational setups may be required.
PCS Call Center offers innovative lead generation services which target and engage pro-active prospects to provide you with the best opportunity to make a sale. Intelligent lead generation removes concerns of missed KPIs, underperforming marketing budgets and reduces operational overheads.
Talk to our team of experts with project-based workshops or tailored services to fulfill your details requirements for lead generation. We are happy to direct you via best practices to achieve the very best income outcomes.
Our method is straightforward and we sustain you every step of the method.
“I have not found any other company who delivered high levels of professionalism and clear communication than they have on a consistent basis…”
I have used PCS Call Center Service for my marketing efforts for the past 5 years. I have not found any other company who delivered high levels of professionalism and clear communication than they have on a consistent basis. I have used several marketing organizations worldwide, but not one of them came close to what PCS produces for me daily. I hope they will use this letter as a reference so their business grows and in turn can help other companies who struggle with marketing. The results that they have produced for me have become life changing professionally and monetarily. They have accomplished an extra ordinary effort in executing my Campaign and have delivered their skills and abilities to meet my targets.